Imagine if you dreamed of owning a special limited edition vehicle. What would you do to ensure that your dream vehicle would someday be parked in your driveway — with your name on the ownership papers?

You would probably start by doing some research. You’d find out how much that vehicle would cost, what features are available, and so forth. You would likely visit a local dealership and take a test drive if a model is available on site. You would keep an eye on the market for any that come up and let the dealer know you’re looking for just that car.

If you did, then, some day, you’d probably be the proud owner of the limited edition car of your dreams.

What does this have to do with real estate?

Well, you can take the same approach when there’s a neighbourhood you’d love to live in someday. You can target it, learn what homes typically cost in that area, and keep your eye on that market in case a property becomes available that meets your criteria.

By focusing on a specific neighbourhood, you increase your chances of someday living there, simply because you’re focusing on it.

Of course, neighbourhood targeting isn’t as simple as aiming to own a specific car someday. That’s why you need a great REALTOR® who can keep an eye on that neighbourhood on your behalf and alert you to opportunities that become available.

Then, when there is a listing that’s a good fit, you can decide whether or not to make a move.

Is there a dream neighbourhood you’d like to live in some day? Call today to start making it happen.

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Do you ever wonder how most people find the homes they eventually buy? You might imagine them driving by a “For Sale” sign or seeing a home for sale in the newspaper and then calling to enquire.

 

Of course, many buyers find out about listed properties that way. But, according to research by the National Association of Realtors, there are many other — sometimes surprising — ways buyers find their next dream home.

 

For example:

 

  • 88% of buyers find a home with the help of a real estate agent.
  • 90% of buyers search online as part of the home buying process. (Such as viewing a property’s profile on the agent’s website.)
  • 69% of buyers searching for a home using Google, use a specific local term, such as “Whitby-south homes for sale”.
  • 29-46% of buyers attend an Open House as part of their home hunting activities.

 

Overall, the research shows that buyers are using a multitude of ways — combining online and offline methods — to find homes. 

 

What does all this mean to you? If means that if you’re preparing your home for sale, you need to ensure your marketing plan takes into account all the ways buyers are finding properties — so you can be sure that they will find yours.

 

 

Looking for a REALTOR® who knows how to market your home for maximum exposure? Call today.

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